
How to Prove Higher Ed Event ROI Using Salesforce Data
Learn the real reason higher ed event ROI remains elusive and how a Salesforce-native tool can fix it.
Learn the real reason higher ed event ROI remains elusive and how a Salesforce-native tool can fix it.
See how higher ed advancement teams can use Salesforce-native event attendance tracking to improve engagement, stewardship, and ROI.
See how Salesforce-native event management software for universities helps higher ed teams replace spreadsheets, track attendance, and prove ROI—all inside Salesforce.
Blackthorn’s new brand is here. Discover how we’re reimagining Salesforce® event management with a clean new identity and deeper product focus.
IAB Before Blackthorn When IAB first discovered Blackthorn, they were using four separate apps some native to Salesforce, others not to manage all aspects of ALM. Attendee and conference information was scattered across those platforms, resulting in inconsistent data and extra work for the IAB team. They also wanted to provide a seamless experience for […]