Your events. Your data.
All in Salesforce.

Blackthorn Events turns your existing Salesforce® CRM into event registration and management software powered by your connected data.

homepage dashboard group
Blackthorn - G2 2026 Spring badges

Salesforce event management
without integrations

Unlike other solutions, our award-winning native apps work within Salesforce, bringing event management tools directly to your existing workflows and customer data—no tricky integrations required.

02_homepage_overview_events01_1x
Compliance
06 homepage checklist01 1x

Event management software, right in your CRM

Your event management command center

Plan

Organize in-person, virtual, and hybrid events with branded websites, attendee registration, and integrated payments functionality.

07-eventsplatform-tabcarousel-before01

Promote

Inform your audience of upcoming events and maximize their engagement with personalized, scalable SMS messaging.

08_homepage_tabcarousel_promote02_1x

Manage

Oversee check-in and monitor attendance right in Salesforce. Give event-goers mobile access to tickets, agendas, venue maps, and more with the Navigator app.

09_homepage_tabcarousel_manage03_1x

Measure

Calculate each event’s ROI with detailed reporting dashboards, feedback surveys, and AI-powered insights.

10_homepage_tabcarousel_measure04_1x

Plan events without the mess

Alt Text: Plan-events-without-the-mess

What users
are saying

Agentforce

Power smarter, faster planning
with Agentforce

Blackthorn Events leverages Agentforce to enable even more personalized event management. Construct highly specific guest lists in a flash, enable attendee self-service workflows, and uncover actionable insights based on your past event performance.

What’s new at Blackthorn

Salesforce event management: native vs. integrated platforms

Native Salesforce event management means your event platform runs directly on the Salesforce® platform — same database, same security model, same permission sets, no middleware. Your registration, check-in, and attendee data lives inside your CRM as standard Salesforce objects. Integrated event management, by contrast, stores data in a separate system and syncs it to Salesforce […]

Avatar of Lauren McCulloughLauren McCullough
No comments

Event management tools,
right in Salesforce

See how Blackthorn radically simplifies event management for orgs of all sizes.

Top