Your events. Your data.
All in Salesforce.

Blackthorn Events turns your existing Salesforce® CRM into event registration and management software powered by your connected data.

Blackthorn events dashboard provides insights into all your event data, directly in Salesforce
G2 badges show Blackthorn Events rankings for summer 2026, including Leader, High Performer for Enterprise, Customers Love Us, and more.
Blackthorn events dashboard keeps all event data in one place.

Event management software, right in your CRM

  • Plan in-person, virtual, and hybrid events
  • Process one-time and recurring payment transactions
  • Communicate with attendees via personalized SMS
  • Identify and secure sensitive PCI and PII details

Your event management command center

Plan

Organize in-person, virtual, and hybrid events with branded websites, attendee registration, and integrated payments functionality.

Blackthorn events includes an event landing page builder that easily syncs with your website.

Promote

Inform your audience of upcoming events and maximize their engagement with personalized, scalable SMS messaging.

Manage event attendee communications from one platform with Blackthorn messaging.

Manage

Oversee check-in and monitor attendance right in Salesforce. Give event-goers mobile access to tickets, agendas, venue maps, and more with the Navigator app.

QR codes and event badge scanning, all included in one dashboard with Blackthorn.

Measure

Calculate each event’s ROI with detailed reporting dashboards, feedback surveys, and AI-powered insights.

Keep track on your event performance with Blackthorn events data dashboard.
Illustration showing how Blackthorn events plans events without the mess when all data and event elements stay in one platform.
Plan events without the mess

Plan events without the mess

  • No time-consuming data imports/exports
  • No jumping between platforms
  • Use Agentforce with your event data

Power smarter, faster planning with Agentforce

Blackthorn Events leverages Agentforce to enable even more personalized event management. Construct highly specific guest lists in a flash, enable attendee self-service workflows, and uncover actionable insights based on your past event performance.

Agentforce

What’s new at Blackthorn

Salesforce event registration: the complete guide

Setting up event registration in Salesforce requires a native app since Salesforce doesn’t include a built-in registration form. With Blackthorn Events, you can manage the full workflow of your event…

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Event management tools, right in Salesforce

See how Blackthorn radically simplifies event management for orgs of all sizes.

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