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  2. Author: Rae Shaffer
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Author: Rae Shaffer

Attendee using reliable event technology for mobile check-in at a conference, scanning QR code on tablet with offline-capable event technology solutions that ensure smooth registration and accurate donor data and attendance tracking.
Event Planner Tips

Stress-Free Event Check-In in Salesforce: Mobile Scanning

Make event check-in in Salesforce faster and smarter with mobile scanning. Get streamlined registration, happier attendees, and instant data in your CRM.

September 4, 2025
marketing event planner establishing SMART event goals at her laptop
Event Planner Tips

Stop Guessing: Set SMART Event Goals to Prove Impact

Learn how to set SMART event goals that align teams, prove ROI, and turn events into measurable success.

August 25, 2025
Three event marketing professionals high-five in a modern office while collaborating on event branding strategy using data charts and Salesforce-based tools
Event Planner Tips

10 Event Branding Tips to Build Lasting Connections

Create consistent, on-brand event experiences across registration, emails, apps, and more with these 10 event branding tips for event planners.

August 20, 2025
Female professional reviewing printed documents while working with a large event registration spreadsheet on a desktop computer—illustrating the challenges of manual attendee tracking before using Salesforce-native event management.
Event Planner Tips

Ditch Spreadsheets: Master Event Registration in Salesforce

Tired of juggling spreadsheets for events? Learn how to manage RSVPs, attendees, reporting, and event registration in Salesforce.

August 12, 2025
two people looking at a computer and tablet
Guides

Salesforce Event Tech Guide: What to Know Before You Buy

Get expert-backed event tech guides by industry. See how Salesforce teams cut manual work, boost engagement, and choose tools that prove ROI.

August 7, 2025
Group of diverse college students walking together on campus, smiling and holding books—representing the energy and engagement behind a successful event planning checklist for campus events.
Higher Education

Campus Event Planning Checklist: 14 Proven Essentials

Plan, manage, and measure campus events with this Salesforce-native event planning checklist for higher ed teams.

July 23, 2025
Smiling student on campus representing successful engagement through higher ed event planning
Higher Education

Fix Gaps in Student Journey Event Planning with Salesforce

Unify student journey event planning in Salesforce. Align recruitment, engagement, and alumni events with Education Cloud to drive better outcomes.

July 14, 2025
Higher ed event planner analyzing ROI data in Salesforce dashboard, illustrating how institutions can measure event impact with native tools
Higher Education

Prove Higher Ed Event ROI to Leadership

Learn the real reason higher ed event ROI remains elusive and how a Salesforce-native tool can fix it.

July 8, 2025
Salesforce dashboard showing higher ed event ROI metrics by campaign and segment
Higher Education

Event Attendance Tracking: 6 Ways to Boost Advancement ROI

See how higher ed advancement teams can use Salesforce-native event attendance tracking to improve engagement, stewardship, and ROI.

July 3, 2025
Even technologist using event management software on laptop
Higher Education

The Complete Guide to Event Management Software for Universities

See how Salesforce-native event management software for universities helps higher ed teams replace spreadsheets, track attendance, and prove ROI—all inside Salesforce.

June 20, 2025
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Recent Posts

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