Category: Higher Education

Student recruitment events such as job and career fairs can be a great way of recruiting students for a particular college and/or introducing them into the workforce. As a high school student, they need direction and guidance to help them decide what they want to achieve in their lives. Most high school students have no […]

The alumni community of an institution is a large network of professionals in several fields of study. The advantage here is that all of them already share the same background. If they seek employment opportunities, or the employment is already looking likely, they can leverage the knowledge and connections of their alumni community. Every university […]

For higher education professionals, it is important to host student engagement events to help students stay motivated in their university work and engaged with their fellow classmates. Moreover, these events also help students discover extracurricular interests, develop social skills, and help them feel less isolated in a world where they are expected to become increasingly […]

Teams using Salesforce Communities to interact with existing members of their campus communities can easily create in-person and virtual events using Blackthorn Events native Salesforce application. These branded event registration pages can be used for everything from college campus admission events to healthcare information sessions. Salesforce administrators can set up event branding and event templates […]

What kind of life do you offer the students on your campus? What does their student life include? What is campus life like to new students? How can students enjoy life more at your school? The answer is really to provide the best student life events you can think of. To make your campus the […]

Hear Chris Federspiel and Kristen Hicks discuss how admissions teams can respond to a constantly evolving recruiting world and meet their prospects where they are; online!  

Campuses around the globe have canceled their visit days, tours, and other admissions events, which are often the foundation of a recruitment strategy. The good news is, there are still ways to engage with interested prospects without having to reinvent the wheel completely. If your prospects are already online, maximizing digital marketing and virtual event […]

Written by: Kristen Hicks, VP of Revenue Operations at Blackthorn.io, and former Midwest College Director of Marketing and Communications. If you’re in higher ed marketing, you’ve probably seen a flurry of emails and LinkedIn posts about tips to ramp up digital marketing and virtual events. But despite all of the webinars, blogs, etc., you’re still […]