
Choosing the right event tools shouldn’t be this hard.
Let’s get you away from piecing together tools that don’t connect.
Save your team costs, time, and results.
When you manage events using Salesforce, whether it’s webinars, conferences, fundraisers, or trainings, the technology you choose directly impacts your results. We know success is as important to you as it is to us. Below, we have industry-specific event tech guides that help you make confident, informed decisions without wasting time on demos or sitting through another sales pitch.
Learn what to look for, what to avoid, and how to find tech that reduces manual work, boosts engagement, and delivers real ROI inside Salesforce.
The Problem: Too Many Tools That Don’t Talk to Salesforce
Event platforms promise a lot. But if they don’t work natively with Salesforce, you’re stuck duplicating effort, missing insights, and frustrating your team. Choosing the wrong tech leads to silos, delays, and poor attendee experiences.
What Does Good Event Technology Actually Do?
The right platform lets you manage your entire event lifecycle without juggling disconnected tools. You should be able to:
- Plan and promote your event from a single platform
- Handle registration and check-in seamlessly
- Keep participants engaged with automated messages and last-minute updates
- Measure what worked (and what didn’t) and prove your ROI
- View real-time event data directly in Salesforce
Plenty of platforms claim to do all this. Very few actually deliver.
How Do You Know If an Event Management Platform Has What You Need?
Here’s where these event tech buyer’s guides come in. Each one covers the essentials tailored to your industry, including:
- How to align your tech with your team’s goals
- Which features actually matter for your use case
- What data security and compliance should look like
- 15 smart questions to ask any vendor
- What a realistic implementation timeline involves
- Red flags in pricing models
- The difference between “Salesforce integrated” and “Salesforce-native” — and why it matters
We’ve Successfully Helped 630+ Salesforce Teams Get Event Tech Right
Now, it’s your turn. Experience better event management with the help of this practical guide. It will help you choose the right solution.
See the companies we’ve already partnered with and become a part of this list.



Make Smarter Event Software Decisions Faster
Grab the buyer’s guide built for your industry. It’s packed with the questions, red flags, and must-have features you need to evaluate event tools inside Salesforce.
No sales pitch. One short form. Just clear answers.
General Salesforce Users
Running sales kickoffs, webinars, or product launches? This guide helps for-profit teams choose the right event tech, fast.
Higher Education
From campus-wide events and alumni reunions to student orientations, find tools built for institutions that live in Salesforce.
Healthcare
Manage complex scheduling and keep sensitive data compliant with technology built to meet the demands of providers, payers, and med device teams.
Nonprofits
Running a gala or coordinating volunteers shouldn’t require three systems and a spreadsheet. Discover event tools designed to support your mission.
Ready to stop juggling tools and start running smarter events?
Schedule a demo and see how Blackthorn works inside Salesforce.