Event Planner Tips

2026 Event Industry Trends Every Planner Must Know

Event industry trends are evolving fast. Budgets are tightening in some sectors and rising in others...

December 3, 2025

Event Planner Tips

10 Proven Event Marketing Tactics to Generate Qualified Leads

Explore 10 proven event marketing tactics, with examples and tech tips, to drive more qualified lead...

November 26, 2025

Nonprofit

5 Proven Ways to Connect Event and Donor Data in Salesforce

Learn how nonprofit event planners can connect donor data and registrations, automate thank-you emai...

November 17, 2025

Events

Event Planning Tools for Salesforce: Blackthorn Onsite Suite

Three new Salesforce event planning tools designed help event teams make onsite operations easier an...

November 5, 2025

Nonprofit

Why Nonprofits Need Native Event Management in Salesforce

Reimagine nonprofit event management in Salesforce that saves time, unifies data, and turns every ev...

October 29, 2025

professionals standing at round tables at an event

Event ROI

6 Interactive Strategies to Improve Event ROI

Turn passive attendees into active participants. Six interactive strategies to boost engagement and ...

October 22, 2025

Event Planner Tips

The Ultimate Guide to AI-Driven Event Marketing Personalization

This guide explores how AI can amplify the human side of event marketing personalization, helping te...

October 13, 2025

Event Planner Tips

Do I Need an Event Technologist or Just Smarter Event Tech?

Wondering if you need to hire an event technologist? Learn how a smarter event technology stack can ...

October 7, 2025

Event Planner Tips

Small Events vs Large Events: Why Regional Strategies Win

Regional strategies and creative destination "dupes" are powering intimate events. Explore the lates...

October 2, 2025

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Latest Posts

2026 Event Industry Trends Every Planner Must Know

10 Proven Event Marketing Tactics to Generate Qualified Leads

5 Proven Ways to Connect Event and Donor Data in Salesforce

Event Planning Tools for Salesforce: Blackthorn Onsite Suite

Why Nonprofits Need Native Event Management in Salesforce

6 Interactive Strategies to Improve Event ROI

The Ultimate Guide to AI-Driven Event Marketing Personalization

Do I Need an Event Technologist or Just Smarter Event Tech?

Small Events vs Large Events: Why Regional Strategies Win

Guides

ROI Worksheet

The Hidden Cost of Disconnected Event Data

The Buyer's Guide to Event Technology

On-Demand Webinars

On Demand: Blackthorn Essentials - Learn How to Run Events in Salesforce

On Demand: How to Build an Events Program Your C-Suite Loves

On Demand: Designing Events That Prioritize Wellness and Belonging

Featured Customer Stories

How Colorado State University Built the “Cadillac of Event Management” with Blackthorn

Purdue for Life Foundation: From Scattered Data to a Cohesive Journey

Western Michigan University: Writing Data Directly into Salesforce Without Connectors

Reports

9 Big Shifts Redefining Events for 2026

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