In this webinar, Blackthorn’s Ryan O’Leary and Michael McDonnell show how to uncover and enhance event return on investment (ROI) by leveraging Blackthorn’s real-time budget and expense tracking, automated invoicing, and financial reporting tools. The session addresses common challenges faced by event planners, such as managing budgets, tracking payments, and understanding the profitability of sessions and events. Throughout this demo, you’ll see a number of Blackthorn Event features, including expense tracking, revenue forecasting, and flexible payment options, which provide event planners with valuable insights into financial health and facilitate informed decision-making on event elements that drive the highest ROI.