On Demand: Why Event Planners Should Care About CRM Strategy

For teams across campus—events, marketing, admissions, alumni, community engagement, and more—events are a strategic opportunity. But without a connected CRM strategy, manual processes and siloed data make it hard to measure real impact.

🎬 Now available on demand:
In this 45-minute session, see how one institution connected the dots between events, engagement, and ROI.

You’ll learn:
✅ Practical tips you can use today (no tech team needed)
✅ Ways to build dashboards that drive decisions
✅ How to align your event program with institutional goals

Watch anytime and learn how to turn your events into long-term engagement drivers.

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On Demand: When Event Data Lands in Salesforce Too Late to Matter

Events are one of your most powerful sources of prospect intent, but only if you can act on the data before it goes cold. Most event platforms keep data siloed, forcing teams to wait for manual imports or third-party middleware before they can start follow-up. By then, the critical engagement window will have passed. In […]

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