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A recurring theme that we’ve heard this year is individuals and organizations looking for an events solution to help manage event details as well as automated communication. A number of people have expressed gaps with the way events are run, including but not limited to issues with tracking attendees, timely messaging, appropriate follow-up, and difficulty in scaling events.

Learn why the University of Arizona pursued a seamless events experience, what that journey has looked like over the past 12+ months, where they are today, and where they are headed. You’ll also learn about the irony of building an events tool during a time when everything was shifting to a virtual environment and what that meant in terms of supporting events in a whole new way.