On Demand: Why Event Planners Should Care About CRM Strategy

For teams across campus—events, marketing, admissions, alumni, community engagement, and more—events are a strategic opportunity. But without a connected CRM strategy, manual processes and siloed data make it hard to measure real impact.

🎬 Now available on demand:
In this 45-minute session, see how one institution connected the dots between events, engagement, and ROI.

You’ll learn:
✅ Practical tips you can use today (no tech team needed)
✅ Ways to build dashboards that drive decisions
✅ How to align your event program with institutional goals

Watch anytime and learn how to turn your events into long-term engagement drivers.