Higher education event management,
right in Salesforce
Blackthorn Events turns your Salesforce CRM into a complete campus event registration and management platform powered by your connected data.
630+
31 million
4.5/5
Customers (and counting) across Blackthorn’s Engagement Suite
SMS messages sent (and counting) since 2019
Average G2 rating. Based on real customer reviews
Manage all your campus events with one secure tool
Plan events, text with patients, process payments, and more, right alongside your existing Salesforce workflows and data.
Plan, promote, manage, measure
all in Salesforce
- Build branded event websites
- Track registration, check-ins, and attendance in real time
- Automate communications, reminders, and more via SMS
- Access detailedreporting dashboards
Ready to stop juggling tools?
Recruiting & admissions
- Build, register, and market open days and tours
- Incorporate event data into engagement scores for 360-degree views of applicants
- Track and report on the entire application process in real time
Student success
- Connect students with academic and personal support plans via SMS
- Track student engagement in group activities, university events, and more
- Incorporate event engagement into student belonging models to connect and report on student experience
Alumni & advancement
- Connect donors to the events and activities most likely to encourage giving
- Enhance engagement scoring models with attendance and SMS data
- Handle pledges and donations with frictionless payment processing
Improving higher education event management
See how Blackthorn Events has helped real schools.
Santa Fe College’s Open House check-in meant six or seven staff walking a line with iPads, scrolling through names. Blackthorn’s Salesforce-native platform replaced that with QR code check-in, run by two or three staff and three times faster, while reusable templates and native reporting turned Open House into the college’s biggest conversion event.
Results with Blackthorn? 66% fewer staff at event check-in, 3x faster check in, 85% went on to apply.
Hogeschool Utrecht was struggling to recreate campus energy online while hitting enrollment goals. Blackthorn’s Salesforce-native platform allowed them to host virtual sessions with personalized chats connecting professors, students, and alumni. Zoom-integrated recurring events and automated post-event follow-up kept the engagement going.
Results with Blackthorn? 9,000 attendees across 400+ virtual sessions
USC Marshall faced challenges with customization, registration, and efficiency—until Blackthorn Events enabled greater visibility and control over the planning process in one easy-to-use tool. Results with Blackthorn? 10 hours/week saved on manual event entry. |
Your events. Your data. All in Salesforce.
See how Blackthorn radically simplifies event management for orgs of all sizes.