On Demand: Stop the Last-Minute Rush: Secrets to Boosting Early Registrations

What if you could consistently drive early registrations and higher attendance rates without adding more manual follow-up or frantic last-minute campaigns?

This on-demand session reveals proven strategies and real-world examples from event teams who’ve cracked the code on early engagement — including one from the world of Broadway.

You’ll hear from Robert Jones, Chief Marketing Officer at Lincoln Center Theater in NYC, who brings firsthand insight into how live entertainment fills theaters eight times a week. He shares practical strategies that event teams across industries can adapt to boost registration, reduce no-shows, and build reliable attendance — without the last-minute scramble.

Plus: Rachel Stephan, founder of Snöball, shares proven amplification tactics that help planners “put butts in seats” through smarter promotion and automation.

What You’ll Learn

✅ How to incentivize early signups using behavioral and data-driven tactics
✅ Practical methods to create urgency and momentum early, so your events fill up fast—and stay full
✅ Real-world tools and templates for automating early engagement touchpoints

You’ll leave with an actionable plan to get attendees excited and committed weeks before your next event.

Don’t let your next event come down to a last-minute rush.

👉 Watch the on-demand session now and learn how to fill your events early and stress less.